Review: Insight Express Holiday Email

I expected to have received many more Christmas emails / Holiday e-cards by now. Sure I got lots of sales messages from Amazon, Buy, Verizon, Palm, etc. But I want a non-solicitation message wishing me the best. This is what I got.

My rating system is simple. By default, these companies get 1 star just for taking the time and effort to send me a stand alone Christmas/holiday email message.

You get another star if you have something interesting to say or pretty animation for me to look at.

Today’s review:
Insight Express ( 1.5 stars )

Subject: Happy Holidays from Insight Express

Your holiday card has arrived. Or maybe you’d rather have three?
click here
Thanks for your business!
Best Wishes

IMHO: The traditionalist vs. modernist vs. renegade options didn’t really pay off in any way emotionally or humorous. They get points for music (albeit each track is only 5 secs long). But at least they did put effort into doing something.

---

Merry Christmas!

Roland Reinhart is an interactive marketing professional. His observations can be found at NewMediaSandbox.com and Chaos365.com.

©2006 Roland Reinhart. All Rights Reserved.