Tutorial: How to Subscribe to a Podcast

Podcasts are a wonderful source of education and entertainment. Generally speaking, ordinary people like you and me decide that they have something to share and publish it online for others to enjoy. Community participation is what motivates podcasters to continue to publish content on niche topics. Read more

Worthwhile Reading - Week Ending 12/30/2007

Here are some topics of interest I’ve read in the past week. Definitely worth your time to read. Read more

Intel Campaign: Hard Meets Soft

I stumbled upon a campaign by Intel: Hard meets Soft (as in Hardware meets Software). The centerpiece of the campaign are two music videos directed by Christopher Guest (Remember This is Spinal Tap?) which demonstrate how to “reduce tedious deskside visits and other inefficient I.T. practices. You can rely on soft solutions, or you can rock with something a whole lot harder.” Read more

AOL’s 15 Minutes of Fame Video

AOL released a clever video bringing together unwitting stars of three popular online videos. Read more

Beware Consumers With a Grudge

What’s the old marketing adage? “Happy customers will tell two out of ten friends. Angry customers will tell eight out of ten friends.” Consumers have more opportunity than before to complain about your brand than ever before. Check out these examples: Read more

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